Traffic Defence Kits
Traffic Defence Kits sells affordable, self-help kits that walk Ontario drivers through fighting their own traffic tickets. Each kit is a guided, login- and purchase-gated process: ordered in-page steps, embedded video walkthroughs, downloadable guides and fillable templates, and an interactive document generator that turns a short form into a personalized, court-ready PDF (for example, a disclosure request or a proof-of-insurance letter to the prosecutor).
The model is one free starter kit as a lead magnet (Fail to Surrender Insurance Card) plus paid kits (Speeding, $29.99), each a one-time purchase with lifetime access — no subscription. Payments run on Stripe Checkout; access is granted automatically on a successful payment and tracked per step so buyers can pick up where they left off.
Custom "Signal & Slate" design system — deep navy authority on a cool off-white canvas, a signal-amber accent as the traffic cue, and a stoplight-green for free/success states, with red reserved strictly for warnings. Email-login accounts, an LSO-compliant Terms of Service, and a prominent "not legal advice / education only" posture throughout. The site is information and templates only — it does not provide legal services.
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